Prima

Reports

Last 12 months unless noted · every figure is calculated from the records in the system
Xero connected · last sync 9:14am Demo 02 Oct 2026
Margin by industry (forecast, revised contract)
IndustryJobsContract valueMargin
Office8$2,503,72218.5%
Hospitality2$485,55419.2%
Education2$462,42918.8%
Health2$356,63718.8%
Quote conversion
Won 14 · $3.73MDeclined 2Win rate 88%
EstimatorSentWonWon value
Marcus Reid1914$3,734,103
Olivia Grant30$0
Enquiries by source
SourceEnquiriesWonWin rateOpen pipeline
Referral9686%$486,073
Repeat client72100%$716,816
Google6133%$372,272
Website52100%$861,796
Instagram40—$1,085,542
LinkedIn33100%$0
Phone10—$420,000
Variations by reason
ReasonCountApprovedAwaiting client
Client request14$44,051$20,350
Latent condition4$14,500$27,250
Authority requirement2$7,188—
Design change3$6,125—
Landlord requirement1$2,375—
Subcontractor spend by trade
Electrical$211,479
Mechanical (HVAC)$178,264
Glazing$140,899
Floor Finishes$122,602
Plumbing$80,937
Painting$54,670
Data & Comms$50,251
Building Certification$33,644
Signage$22,176
Waste Removal$20,766